- How can residential customers become energy independent in the near to medium term?
- How can utilities engage disenfranchised residential consumers?
- Which aggregation strategies are being employed to add value to residential DER deployments?
- How can energy players use aggregation strategies to implement new customer-centric solutions?
- Why is time to market with innovative DER solutions key for energy players?
Enhancing Utility-Consumer Relationships through Residential DER Aggregation
While consumers in developed markets enjoy the benefits of electricity, they are distanced from the day-to-day issues faced by the power industry. The ubiquity of electricity and historically low levels of competition in the sector have distanced end consumers from utilities. Under these circumstances, independence from utilities has become the holy grail for idealistic early adopters of some distributed energy resources (DER) technologies.
Technology developments are causing a fast drop in the cost of behind-the-meter electricity generation to the point where consumers in parts of the world with good resources and little variability in seasonal weather patterns could significantly reduce their interaction with the grid. In this new technology-led competitive environment, new solutions are emerging that link customer-sited DER and the grid to add value for all parties. But for this to succeed, maintaining a relationship with the end user is key. Utility-consumer relationships are crucial as the industry transitions from an environment where value is derived from the generation and transmission of electricity to one where the value lies in the services that can be provided on top of electricity sales.
This Guidehouse Insights report examines different strategies utilities and OEMs can adopt to enhance residential DER aggregation and develop new customer-centric solutions to retain residential customers. The study focuses on the following emerging strategies: pure aggregators, managed DER programs, device-focused aggregation, and smart home-focused aggregation. It also looks at case studies that show the successful approaches and barriers encountered by energy players using these strategies.
- Utilities and energy suppliers
- DER technology providers, systems integrator, and financiers
- Residential solar providers
- Energy storage OEMs
- EV technology providers
- Smart home companies
- Energy service companies and project financiers
- Investor community
Residential Customers Could Become Energy Independent by Integrating DER
Residential Customers Must Be Convinced That Grid Integration Benefits Them More Than Independence
Companies Can Engage Disenfranchised Consumers through Aggregation
Pure Aggregator Strategy
OhmConnect Case Study
Managed DER Program Strategy
Green Mountain Power Case Study
Device-Focused Aggregation Strategy
sonnenCommunity and sonnenFlat Case Study
Smart Home-Focused Aggregation Strategy
EnergieKoplopers – Universal Smart Energy Framework Residential Demonstration Project
THE FCTR E Case Study
The Residential Energy Industry Must Meet Customer Needs: Customer Choice Is Here to Stay
Energy Players Must Be Ready to Disrupt the Value Chain
Time to Market Is Key for Energy Players
Companies Need a Portfolio of Go-to-Market Strategies
Residential Energy Players Must Trial Different Aggregation Strategies in an Agile Way
Always Remember It Is All About Consumer Choice
- GMP DER Aggregation Solution
- sonnen’s DER Aggregation Solution
- THE FCTR E Smart Energy Home Aggregation Solution