All Reports
1Q 2022

Utility Marketplaces and Home Energy Reports

Marketplace Software, Product Sales, and Home Energy Reports, World Market Forecasts: 2021-2030

Utilities are quickly improving the suite of tools that they use to provide energy efficient solutions to their residential and small business customers. While online marketplaces remain a key tool for reaching customers, more sophisticated home energy reports (HERs) are supporting this effort with new means of customer engagement, digital self-service, rebate targeting, and other capabilities.

The ongoing integration of utility marketplaces for services (e.g., weatherization) and products (e.g., smart thermostats) is also continuing alongside distributed energy resources (DER) inclusion—such as solar panel deployment, EV charging, and energy storage—into the product mix. After the coronavirus pandemic, the DER trend in particular is expected to accelerate, as is an increasing market opportunity in selling to small and medium business (SMB) customers. Energy reports are enabling these new revenue streams by communicating more customized, accessible, and actionable data to potential buyers.

This Guidehouse Insights report examines the global online energy marketplace landscape. The study provides an analysis of market issues including drivers and barriers associated with utility online marketplaces as well as HERs. Global market forecasts for marketplace and HER revenue are provided by region and customer segment through 2030.

Pages 40
Tables | Charts | Figures 29
  • Which region is expected to spend the most on online energy marketplaces and HERs between 2021 and 2030?
  • What customer segments are most likely to take advantage of webstore platforms from 2021-2030?
  • How are utility online marketplaces and HERs expected to contribute to the growth of DSM and integrated DER programs?
  • What are key differentiators between utility online marketplace providers and HER types?
  • How do utility online energy marketplaces and HERs improve customer satisfaction?
  • Which technologies are sold in utility online energy marketplaces?
  • What implementation challenges do utilities and governments face in implementing online marketplaces and HERs?
  • Utilities
  • Energy suppliers
  • DSM program providers
  • Regulators
  • Technology vendors
  • Smart home providers
  • Software providers
  • Investor community

1. Executive Summary

1.1   Introduction

1.2   Market Drivers

1.3   Market Barriers

1.4   Market Forecast

2. Market Issues

2.1   Utility Online Marketplaces

2.2   Market Drivers

2.2.1   Consumer Shifts Related to COVID-19

2.2.2   Expanded Product and Service Offerings Across the Efficiency Suite

2.2.3   Customer Experience Improvements

2.2.4   Improved HER Software Offerings

2.2.4.1   DER

2.2.4.2   Energy Use Benchmarking

2.2.4.3   Video HERs

2.2.4.4   Improved Software Development

2.2.4.5   Low and Moderate Income Customer Engagement

2.2.5   Product Information, Reviews, and Installation

2.2.6   Program Enrollment and Integrated Program Design

2.2.6.1   Instant Rebate Processing

2.2.6.2   Integrated DER Program Design

2.2.6.3   Improved Marketing

2.3   Market Barriers

2.3.1   Competition from Online Retailers

2.3.2   Limited International Market Opportunities

2.3.3   Tracking Attributable Savings

2.3.4   Devices Leave Utility Jurisdictions

2.3.5   Scalability

2.3.6   Difficulties Integrating DER into the Product Mix

2.4   Key Industry Players

2.4.1   ICF

2.4.2   Copper Labs

2.4.3   Apogee Interactive

2.4.4   Oracle Opower

2.4.5   Uplight

2.4.6   AM Conservation

2.4.7   The Energy Federation

2.4.8   Enervee

3. Market Forecasts

3.1   Forecast Introduction

3.2   Forecast Assumptions

3.2.1   Report Scope and Market Sizing

3.3   Forecasts

3.3.1   Utility Online Marketplace Revenue

3.3.2   HER Revenue

3.3.3   Digital and Video HER Revenue

3.3.4   Paper HER Revenue

3.3.5   Utility Online Marketplace Revenue by Segment

3.3.6   Decade-Long Changes in Product Revenue

4. Conclusions and Recommendations

5. Acronym and Abbreviation List

6. Table of Contents

7. Table of Charts and Figures

8. Scope of Study, Sources and Methodology, Note

  • T Utility Online Energy Marketplace Revenue by Region, World Markets: 2021-2030
  • HER Revenue by Region, World Markets: 2021-2030
  • Digital and Video HER Revenue by Region, World Markets: 2021-2030
  • Paper HER Revenue by Region, World Markets: 2021-2030
  • Utility Online Energy Marketplace Revenue by Segment, World Markets: 2021-2030
  • "Share of Marketplace Units Sold by Technology, 10-Year Change, World Markets:
  • 2021 and 2030"
  • Utility Online Energy Marketplace Units Sold by Technology, World Markets: 2021-2030
  • HER Revenue Market Share by Region, 10-Year Change, World Markets: 2021 and 2030
  • Digital and Video HER Revenue Market Share by Region, 10-Year Change, World Markets: 2021 and 2030
  • Share of Marketplace Spending by Region, 10-Year Change, World Markets: 2021 and 2030
  • Utility Online Energy Marketplace Revenue Market Share by Region, 10-Year Change, World Markets: 2021 and 2030
  • kBTU Reductions from Weatherization or Insulation in a Cooling Test Case
  • Improved Oracle Opower HERs
  • Improved Oracle Opower HERs, Continued
  • Total Utility Marketplace and HER Revenue by Region, World Markets: 2021-2030
  • Utility Online Energy Marketplace Revenue by Region, World Markets: 2021-2030
  • HER Revenue by Region, World Markets: 2021-2030
  • Digital and Video HER Revenue by Region, World Markets: 2021-2030
  • Paper HER Revenue by Region, World Markets: 2021-2030
  • Utility Online Energy Marketplace Revenue by Segment, World Markets: 2021-2030
  • Utility Online Energy Marketplace Units Sold by Technology, World Markets: 2021-2030
  • Total HER Revenue Market Share by Region, World Markets: 2021 and 2030
  • Digital and Video HER Revenue Market Share by Region, World Markets: 2021 and 2030
  • Paper HER Revenue Market Share by Region, World Markets: 2021 and 2030
  • Utility Online Energy Marketplace Revenue Market Share by Region, World Markets: 2021 and 2030
  • Utility Online Energy Marketplace Market Share by Technology, World Markets: 2021 and 2030
  • Spectrum of Utility Online Marketplace Business Models
  • Customer Experience Mapping with Marketplace and HERs
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